PKM Desa Paccekke dalam Peningkatan Produksi dan Pemasaran Hasil Produk Bumi
Keywords:
Paccekke Village, Forest Honey, Marketing Management, Production Management, Financial ManagementAbstract
This service aims to increase the production capacity of trigona forest honey in Paccekke Village and increase the selling power of trigona forest honey. These two objectives were carried out by conducting socialization to the trigona forest honey farmers in Paccekke Village about how to increase the level of efficiency and effectiveness of production as well as marketing and financial management, so that honey farmers could be economically independent. The implementation of this service has succeeded in providing extensive knowledge to honey farmers about the trigona forest honey produced, how to market it, and how to manage finances well so that they can gain an advantage in the public market. The implementation of this service activity improves the relationship between the honey farmers of Paccekke Village and several universities which aims to establish good cooperation in the future.
References
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